Marketing mix strategy

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Evaluate Target’s overall marketing mix strategy. Think about your experience when you shop there and evaluate the following questions:

 

  1. Choose one of the Ps (price, product, promotion, or place) and discuss how you think Target uses it. Discuss specific examples of how you see it in use by the chain
  2. Do you think this chain uses the P you assessed effectively to get a competitive advantage over other businesses? Explain

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